Integrated – Transport Accident Commission
Pictures of You was a ground-breaking road safety campaign targeting speed. The campaign formed part of a long-term campaign to reduce speeding, by highlighting the direct relationship between the horrific legacy that speed-related trauma creates and the importance of speed cameras in reducing a driver’s tendency to speed.
Recognition: Cannes, Clio, New York Festivals, LIA, AWARD, Effie’s
Director: Mark Molloy