Twists & Turns
Mobile, Digital, Experiential ~ Melbourne Writers Festival
Twists & Turns is a unique storytelling app developed for Melbourne Writers Festival. iBeacons that linked to the App were hidden down the city's famous laneways and recognized your every twist and turn. Local Festival writers were commissioned to create a giant choose-your-own-adventure story set on the city grid. Whichever way you turned, the story changed with you.
Recognition: Spikes, AdFest, Webby, Mobius, Creative Review